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Packaging

 

Product labels, Packaging design

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Packaging directly affects the choices consumers make every day. Great packaging will make your product pop and jump off the shelf.  Packaging is your brand’s very best chance to influence a customer to buy your product at the point of purchase. In a busy retail shopping environment, your brand will be competing with rivals for customer attention with only a few seconds to make an impression. 

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I have developed a set of proven criteria to ensure that products are stop-able, shop-able, and find-able which means customers can find the brand in store from a distance, navigate the range easily and find the specific products they need. 

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I can create packaging solutions which hit the sweet spot between luxury and affordability. I will work with you to tell your brand’s story in a compelling and original way. I’ve worked across various categories, for a diverse range of clients, including food & beverage, travel accessories, baby products, candles and more. I offer everything from initial product label & packaging design concepts to

3-dimensional packaging mock-ups, to final print ready artwork.

©2024 by Clairefrankdesigns

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